United, for real impact

Australia's national benchmark for business events.

The ABEA National Data Hub gives the business events industry a shared evidence base across venues, organisers, suppliers, and bureaux.

Business events

Trade. Meet. Connect. Learn. Innovate.

VEN

Venues

Convention centres, hotels, and unique venues reporting occupancy, capacity, event volume, revenue, and delegate metrics.

ORG

Organisers

Event management companies and PCOs tracking participant spend, event and shoulder days, exhibiting costs, organiser spend, and national/international segmentation.

SUP

Suppliers

AV, catering, production, and service providers benchmarking contract value, demand, lead times, and client retention.

BUR

Bureaux

Convention bureaux and destination organisations comparing bids, win rates, economic impact, and delegate nights.

12
Organisations Contributing
47
Data Points Submitted
28
Metrics Tracked Nationally

Why it matters

A practical data standard for a national industry.

Business events underpin sectors across the Australian economy. The Hub turns scattered reporting into benchmarks that members can use and ABEA can advocate from.

A common data language

Shared definitions across venues, organisers, suppliers, and bureaux reduce fragmented reporting and make new input categories easier to compare.

Benchmarks members can trust

Participating organisations see anonymised national and peer-group signals without exposing individual commercial data.

A stronger advocacy base

ABEA can present clearer evidence for an industry that connects people, trade, learning, and innovation.

How it works

From member data to industry evidence.

01

Contribute standardised data

Members submit agreed metrics through a secure portal or CSV template so the industry can compare like with like.

02

Aggregate with protection

Organisation-level records stay private. Benchmarks publish only when enough contributors exist to protect anonymity.

03

Use evidence with confidence

Members and ABEA can use benchmark trends to plan, advocate, invest, and show the value of business events.

Updated input categories

Economic-impact inputs now separate participant and organiser spend.

The Hub now reflects the latest vendor input model for delegates, exhibitors, and organisers, including national and international segmentation.

Delegates and exhibitors

  • Direct event spend
  • Indirect spend - tourism, retail and local services
  • Event days and shoulder days
  • Accompanying guests
  • Exhibiting cost for conference and expo formats
  • National and international segmentation

Organisers

  • Direct spend into Victoria, including sponsorship and delegate entertaining
  • National and international segmentation

Subject to final government input, a multiplier may be applied to selected spend categories.

Four industry pillars

Coverage across the full business events ecosystem.

VEN

Venues

Convention centres, hotels, and unique venues reporting occupancy, capacity, event volume, revenue, and delegate metrics.

ORG

Organisers

Event management companies and PCOs tracking participant spend, event and shoulder days, exhibiting costs, organiser spend, and national/international segmentation.

SUP

Suppliers

AV, catering, production, and service providers benchmarking contract value, demand, lead times, and client retention.

BUR

Bureaux

Convention bureaux and destination organisations comparing bids, win rates, economic impact, and delegate nights.

Evidence with care

Designed for useful insight without exposing individual organisations.

Anonymised benchmark outputs
Minimum contribution thresholds
Role-controlled member access
Sector-wide reporting for advocacy

Ready to benchmark your organisation?

Register to contribute to the national data standard and help build the evidence base for Australian business events.

Register Your Organisation